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AiAdvertising is an AI-powered platform that takes the guesswork out of running ad campaigns.
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Turns out machine learning can make your marketing far more human. At least, it will if CaliberMind
(
@calibermind
) has its way. The company offers a B2B predictive marketing solution that uses AI to create a picture of ideal customers, then communicate with them in the most profitable way. The result is accelerated deals and increased content engagement.
We talked to CaliberMind co-founder and CEO Raviv Turner (
@ravivturner
) to get the lowdown.
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What if you could predict which types and versions of content would resonate best with your audience? Or walk into a client or executive pitch meeting with data that backs up each of your creative choices before those choices are made?
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In this week’s In-Ear Insights, Katie and Chris discuss what happens when junior or naive AI engineers or data scientists make bad choices for algorithms.
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Most AI investments fail for a handful of the same reasons.
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At the Marketing AI Institute, we read dozens of articles on artificial intelligence every week to uncover the most valuable ones for our subscribers and we curate them for you here. We call it 3 Links in 3 Minutes. Enjoy!
If you search for a company’s annual revenue online, it should only take you a few clicks to find the number. But what about if you want to ask your Google Home or Amazon Alexa the same question?
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Senior marketers and executives, you’re leaving money on the table when it comes to SEO.
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At the Marketing AI Institute, we read dozens of articles on artificial intelligence every week to uncover the most valuable ones for our subscribers and we curate them for you here. We call it 3 Links in 3 Minutes. Enjoy!
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