New AI tools launch constantly. Most agencies don’t have time to test even a fraction of them.

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AI agents aren’t magic. They’re not autonomous coworkers ready to run your accounts unsupervised. And they’re definitely not ready for you to unleash and forget about them.

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AI is creating big opportunities for agencies. It’s also creating real legal exposure.

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Brand leaders are talking about their agencies, and it’s not all flattering.

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If you lead or work inside an agency, you feel the relentless pace of AI innovation.

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Agencies understand disruption.

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OpenAI CEO Sam Altman declared a “code red” at the company in an effort to defend its market position against growing AI competition, particularly from Google.

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The growing reality that AI might be able to learn from itself was the buzz of Silicon Valley last week.

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Google is aggressively pushing the boundaries of what its AI models can do and how easy it is to use them.

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Like a heavyweight fight, the large AI research labs continue to duke it out over improvements to their models.

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