Editor’s Note: This post is republished with permission from Trust Insights, a company that helps marketers solve/achieve issues with collecting data and measuring their digital marketing efforts.

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Most AI investments fail for a handful of the same reasons.

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Brands are constantly on the lookout for new technology to help them in their marketing efforts. Marketing is the key to promoting their products and gaining new customers in a competitive market.

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The history of modern AI has a lot to tell us about where the field is going—and how we can benefit from it.

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Voice search is an AI-powered channel every marketer needs to understand, and a handful of key stats go a long way towards helping you do just that.

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You can get started with AI in marketing right now, even if you don’t have a technical background.

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What are the best books about artificial intelligence available today?

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AiAdvertising is an AI-powered platform that takes the guesswork out of running ad campaigns.

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Natural language processing (NLP) can give marketers superpowers—if they approach the technology in a smart way.

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Brands need to start embracing a human + machine approach to marketing and sales. It’s the only way to thrive in the coming age of AI.

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