“Everyone you will ever meet knows something you don’t.” — Bill Nye
As a marketer, when you come across a topic that’s unfamiliar (artificial intelligence, perhaps), what do you do?
Maybe you ignore it completely—you have enough to worry about already, right? Or, you might do a quick Google search and read a few articles before getting back to writing your fifth blog post of the day.
Or, if you’re truly interested in learning and growth, you’ll find and follow experts on the topic.
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