GPT-4 is here, and it’s already stunning early testers.

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In what may have been the biggest week in marketing AI (to date), we have a lot to review in this week’s podcast, so let’s jump right in.

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source https://openai.com/research/gpts-are-gpts

We’ve created GPT-4, the latest milestone in OpenAI’s effort in scaling up deep learning. GPT-4 is a large multimodal model (accepting image and text inputs, emitting text outputs) that, while less capable than humans in many real-world scenarios, exhibits human-level performance on various professional and academic benchmarks.

source https://openai.com/research/gpt-4

The Marketing AI Show is back! The smart CRM market is evolving…and so are marketers and businesses with the help of AI.

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Developers can now add OpenAI’s ChatGPT and Whisper into apps and products using an API.

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A legendary VC firm published a deep dive into the generative AI market that’s required reading.

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This week’s episode of The Marketing AI Show touches on generative AI, and you guessed it, ChatGPT. But it’s not more of the same. APIs and HubSpot take ChatGPT to the next level. Tune in!

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HubSpot just released ChatSpot, an AI tool that builds ChatGPT-like functionality right into your HubSpot CRM.

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The Law: The value you gain from AI, and how quickly and consistently that value is realized, is directly proportional to your understanding of, access to and acceptance of the technology. 

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