All posts by zapier

84% of Searches on Google Will Be Impacted by the Company’s AI-Powered Results, Says Expert

BrightEdge, a leading AI-powered SEO platform for enterprises, recently released new research on the potential impact of Google’s Search Generative Experience (SGE) by industry. Based on its new BrightEdge Generative ParserTM technology, the company has been measuring and tracking patterns within AI-generated results as they happen daily.

I recently caught up with BrightEdge founder and executive chairman Jim Yu to learn more about the future of AI in search.

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[The Marketing AI Show Episode 82]: Are Paid AI Tools Worth It?, Big Google Bard Updates, and Big Tech’s AI-Driven Quarterly Earnings

In Episode 82 of The Marketing AI Show, discover the newest advancements in AI, where certain updates may feel like they are directly from a Sci-Fi movie. Hosts Paul Roetzer and Mike Kaput explore the rationale behind paid AI tools, the newest updates from Google Bard, and Big Tech’s AI-driven quarterly earnings calls.

Listen or watch below—and see below for show notes and the transcript.

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[The Marketing AI Show Episode 81]: World’s Largest Ad Group Goes All-In on AI, Google Bard Surpasses GPT-4, and Introducing AI Literacy for All

Discover how Publicis Groupe’s massive $326 million AI investment is set to revolutionize ad agency operations on Episode 81 of The Marketing AI Show with hosts Paul Roetzer and Mike Kaput. We also discuss Google Bard’s leap over GPT-4 in AI model rankings and introduce our mission to enhance AI literacy for all with our latest educational courses. Tune in for even more insightful analysis on these significant AI advancements!

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AI for Sales: What You Need to Know

AI is helping salespeople everywhere crush their quotas. It’s doing that in two big ways.

First, it’s dramatically increasing productivity by automating and augmenting important, but repetitive, sales tasks like: taking notes during meetings, analyzing calls, and speeding up research on prospects.

Second, it’s supercharging sales performance by unlocking AI-powered capabilities that were previously impossible like: predicting the likelihood that leads will close, identifying new in-market leads, and automatically scoring prospects based on intent.

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How Spotify Uses AI (And What You Can Learn from It)

Spotify uses artificial intelligence in a ton of smart ways to create an incredible listening experience across its audio streaming platform. This includes an AI DJ feature that curates a personalized selection of music for you based on your preferences, AI that translates podcasts into different languages, AI-powered music and podcast recommendations, and AI-driven search capabilities.

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